2010-02-08
(Buffalo, NY; February 8, 2010) - Consumers have an increasing number of ways to customize their lives – from designing clothes bought on the Internet to managing television schedules with digital recorders – so M&T Bank is encouraging customers to customize their checking account bonus to receive as much as $150 when opening new accounts between now and mid-April.
M&T’s “Build Your Own Bonus” incentive provides new customers with bonuses based on the banking services they will use. Customers will receive an initial bonus of as much as $100 for activating direct deposit with their new checking account, although bonus amounts vary based on the type of checking account.
Additional $25 bonuses can be tacked on when customers activate additional services, such as Web Bill Pay and overdraft protection. The maximum bonus under M&T’s Build Your Own Bonus promotion is $150.
“Consumers are increasingly looking to customize purchases to fit their specific needs and we’ve extended that concept to our financial service products. M&T is allowing customers to build their own bonus to highlight additional features of our checking products which many customers find useful,” said Sam Guerrieri, senior vice president in charge of M&T’s retail branch network.
A $25 initial minimum deposit is required to receive the bonus. The promotion does not apply to M&T’s Totally Free, @ College or Basic Banking accounts. Customers can apply online at www.mtb.com.
M&T Bank Corporation, founded in 1856, is one of the top 20 commercial bank holding companies in the nation, with $69 billion in assets and more than 750 branch offices in New York, Pennsylvania, Maryland, New Jersey, Delaware, Virginia, West Virginia and Washington D.C. More information is available at www.mtb.com.
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Chet Bridger
VP-Corporate Communications
M&T Bank
(716) 842-5182
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